The THIS IS Hip Hop Tour was put together to bring its message of back-to-basics, feel good hip-hop with substance to L.A. in conjunction with Grammy weekend. The THIS IS Hip-Hop Tour Pre- Grammy event was presented by Second Half Entertainment, Bac Forty Entertainment, Miss Dunnie O, and Ethno Nightlife.

The show celebrated the 55th Annual Grammys and a night full of rhythm and the lyrically driven artform of hip-hop music, as told from two of hip-hop’s most brightest up and and coming MCs, Hookdiggy and Pain Phree. There were plenty of red carpet interviews, event gift bag giveaways, and plenty of networking with some of the industry’s biggest movers and shakers.